Did you know that the design of a website is one of the factors that influence SEO? But first, understand that SEO — an acronym for Search Engine Optimization, which, in Portuguese, means Optimization for Search Engines, is a set of techniques that aim to position one or more pages among the best results of search engines. search.
Now answering the question. The design of a website affects user experience, loading speed, mobile friendliness and navigability. A well-designed website can attract and retain visitors, increasing the chances of conversion and loyalty.
Some design practices that can help improve SEO are:
Responsive design is a technique that allows your website to automatically adapt to different screen sizes, from smartphones to desktops. This is important for SEO because Google values sites that offer a good user experience, no matter what device they are using. Additionally, Google also favors websites that are responsive in their mobile search results.
Friendly URL structure
The structure of your website's URLs can also affect your placement on search engines. Friendly URLs are those that are easy to read and understand for both users and search engines. For example, instead of a URL like www.yoursite.com/?p=1234 , a friendly URL would be www.yoursite.com/page-name/. A friendly URL structure can help search engines understand your website's superiority and make navigation easier for users.
The titles and permanence of your website pages are important for SEO. They should be clear and descriptive so that users know what to expect when clicking on your website in search results. In addition, they are also important for search engines, as they help them understand the content of your page. Make sure your titles are included with keywords relevant to your business.
Images are an important part of your website design and can also affect SEO. Using large, heavy images can make your website load slower, which is bad for the user experience and can affect your search engine rankings. Make sure your images are web-optimized and sized appropriately for display on the website.
Integrating SEO into your website design is important to ensure good positioning in search engine search results. With the right techniques, you can improve your user experience and increase your website traffic. If you are new to SEO, consider hiring a professional to help you implement these techniques on your website and improve your search engine rankings.
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At Webhouse we work with personalized services to meet your needs. From developing responsive websites to optimizing content for SEO. Our experts are ready to help you achieve the best results in search engine rankings.
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